Marketing is an essential cornerstone of business, and eCommerce is no different. Marketing and promotions help you gain new customers and encourage repeat business from your existing customers. Today, with the advent of social media, pay-per-click advertising, and the internet in general, you have more opportunity than ever before to reach customers everywhere. However, you'll need a solid eCommerce marketing education to make the most out of these strategies — and you can find that education here at 3dcart eCommerce University!
Our Marketing and Promotion courses cover advertising, running successful sales and promos, and more. Check out our free webinars and written lessons to stay current on marketing and learn how to use the promotional tools in your online store.
Social media such as Facebook and Twitter offer vast potential for reaching out to customers and building new relationships with them. You'll learn the basics of social media marketing, including general tips that work on all platforms, as well as specific strategies for marketing on Facebook, Twitter, and more. A great starting point for a fresh social media marketer.
Both positive and negative customer feedback are important for your online store, and customer reviews not only provide this feedback, they also help raise your website's visibility. Learn the benefits of customer reviews — even the bad ones — and how to best use the information you gain from them. Work customer feedback into your marketing and make more sales.
Instagram has become a wildly popular platform for businesses, individuals, celebrities, and influencers to share snapshots of their day. Millions of Instagrammers log in, share photos, pick favorites, and discover brands every single day. Learn why to use Instagram, how it can help with your marketing efforts, and how to market your business properly on Instagram.
Social proof is a powerful marketing force — people look to others for help making decisions, and are more likely to jump into a deal together than alone. Group Deals offer a special discount if enough people participate, so these promotions are made for social marketing. Learn how to set up a Group Deal that will excite your customers and draw in participants.