You’ve been known to devour a book in a day or two’s time, which makes you a well-suited candidate to learn how to sell ebooks online. Quick readers make quick learners, and starting your own business is easy than ever before if you’re willing to learn a little bit about how the ecommerce industry works.
Electronic books have grown in popularity in a huge way since they first hit the market. They’re so big, in fact, that they’re significantly eating into the profits of physical bookmakers. Turn that passion for reading into a lucrative career by learning how to sell ebooks online.
1. Figure out how you’ll supply your product.
You’ll need a supplier, even for an electronic product (unless you’re writing the books yourself, of course). Working as an affiliate is a great way to ensure a steady stream of different books to sell. Amazon has a great affiliate program to take a look at.
If you’re writing your own books, get them licensed as intellectual property so you can make sure no one is stealing your work.
2. Choose a software platform to help you sell.
Here, you’ll need an ecommerce software suite to teach you all about how to sell ebooks online. That’s what a strong shopping cart does—teaches you by supplying all of the tools you need to get the lead out and start selling your books.
The right software platform will integrate seamlessly with other software providers. It’ll give you strong tools for creating blog posts and leveraging social media. If you’re a beginner, partner with an ecommerce company that stands by 24/7 to answer your phone calls, supporting your business whenever you need it.
3. Create a brand that appeals to your audience.
As you learn how to sell ebooks online, create a brand for your new store. Your brand consists of your store name, logo, pictures, tone and website design, among other elements. For the store name, lock down the URL that matches it. For the design, you’ll either want to choose from your shopping cart’s website templates or hire a designer to create a custom storefront.
4. Find great ways to market your products.
There are plenty of great ways to get the word out about your new store. One example is through detailed book reviews, where you talk about the book and explain its virtues to your audience. Learning how to sell ebooks online means spending a lot of time marketing your brand, so you’ll want to start brushing up on your marketing chops.